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UOMA Beauty

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  1. UOMA Beauty Stay Woke Luminous Brightening Concealer.
    UOMA BeautyStay Woke Luminous Brightening Concealer$25.00Not hearted
    +16
  2. UOMA Beauty Trippin Smooth Primer.
    UOMA BeautyTrippin Smooth Primer$29.00Not hearted
  3. UOMA Beauty Say What?! Foundation.
    UOMA BeautySay What?! Foundation$39.00Not hearted
    +47

UOMA Beauty

Former beauty executive Sharon Chuter worked at heavy-hitters like Revlon, L'Oréal, and Benefit Cosmetics before debuting her brand, UOMA Beauty, in 2019. UOMA Beauty’s makeup collection boasts inclusive shade ranges, high pigmentation, and long-lasting formulas, just a few factors that contributed to the brand's instant success. Meaning “beautiful” in the Nigerian language Igbo, the London and Los Angeles-based Black-owned brand pays homage to the entrepreneur and activist’s heritage through package designs, shade names, and more.